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Generative Engine Optimisation vs SEO: What Multi-Location Brands Need to Know in 2026
Localistico
For years, the goal was simple: rank on Google. Get your locations into the Local 3-Pack, optimise your Google Business Profile, and make sure your NAP data was consistent. That was the game, and most multi-location brands got reasonably good at playing it. But the game has changed. Consumers are increasingly turning to AI assistants, […]